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HOW TO SELL WITHOUT SAYING A WORD.

YOUR BRAND IS THE BUSINESS

DATE

TIME

OCTOBER 27TH 2025

10:00AM - 12:00PM

WORKSHOP HOST

VERONIKA POPYK

This workshop is all about showing how a strong, intentional brand can do the heavy lifting by attracting clients, building trust, and driving sales all without needing to constantly be “selling.”

Inside The Workshop

1. Brand Foundations & Identity

  • What Branding Really Is
    I’ll start by breaking down the true meaning of branding (beyond just a logo) and why it’s essential for building a business that lasts.

  • Defining Your Brand
    We’ll go through how to clarify your mission, values, and what makes you stand out in the market.

  • Visual Identity Essentials
    I’ll share how consistent visual elements—colors, typography, logos—build trust and recognition across platforms.

2. Brand Experience & Digital Presence

  • Your Website Is Your Most Powerful Sales Tool
    We’ll talk about why your website is so much more than a link. It’s your 24/7 salesperson. I’ll share how a well-designed site can increase conversions, elevate perception, and guide ideal clients to take action.

  • Social Media Strategy That Aligns With Your Brand
    I’ll show them how brand strategy makes your own content strategy not just for visibility but to build authority, connection, and engagement.

3. From Branding to Sales

  • How Branding Builds Trust & Drives Sales
    I’ll connect the dots between strong branding, credibility, and client conversions.

  • Marketing Integration
    We’ll explore how to bring their brand into every area of their marketing for a cohesive, elevated presence.

  • Action Plan
    We’ll wrap up with a simple implementation roadmap they can walk away with so they feel confident and ready to apply everything right away. 

EVENT OVERVEIW

PRICING

$95

RESERVE YOUR SPOT

MEET VERONIKA

Veronika Popyk is the founder and creative director of Héron Design Studio, a luxury branding and web design agency based in New Jersey dedicated to helping female entrepreneurs elevate their brands, increase revenue, and amplify their marketing impact.

A first-generation Ukrainian immigrant, Veronika came to the U.S. with a dream and discovered a burning passion for business. She self-taught and self-funded her agency with just $200, growing Héron into a thriving, multi-six-figure business that has helped over 150 female-founded brands elevate their presence and achieve measurable results.

Since launching, Veronika and her talented team have helped clients achieve 40–50% revenue growth within the first year, 8X income increases after brand and website relaunches, rapid client bookings, high-profile press features, and strategic collaborations with product-based brands.

Guided by faith, creativity, and a dedication to empowering women, Veronika and her team bring bold vision and intentional care to every project. She is also a sought-after speaker, sharing her journey and insights on resilience, entrepreneurship, and the transformative power of branding for women in business.